A drummer who does SEO for rehearsal studios

On the drums since 2006

I came up in the Serbian underground scene and have played drums for bands including Oružjem Protivu Otmičara and Senshi. I've toured the former Yugoslavia and Japan, and I'm still playing in Belgrade. I also sing and play a bit of guitar and bass.

Over the years I've rehearsed and recorded at Playground, Music Home, and Nox Studio in Belgrade.

Running a shared room

I've co-run two DIY rehearsal rooms. The current one, since 2024, is shared by five bands. It isn't a business, but it runs into the same problems a studio does.

I keep the gear log: what works, what's broken, and what got damaged. When an amp dies, I work out who can fix it or whether the bands need to chip in for the repair. Keeping one room playable for five bands teaches you fast what the people using it care about.

In SEO since 2019

I'm the only SEO specialist at a US agency for fitness and wellness businesses, so every step is mine: strategy, keyword research, content, on-page and technical fixes, schema markup, and tracking in Search Console, Google Analytics, and Tag Manager.

My work there includes a dance studio, a coffee chain with nine locations, and a tanning and wellness spa with eight. See the results.

Why rehearsal studios

Studios are run by musicians, and SEO agencies rarely know what a band checks before it books a room. I'm on both sides of that, so we can talk about your backline and your search data in the same call.

Find me on LinkedIn.